OUR STORY
The vision for GLITHENING is pretty simple. I created the original formulation as a solution for my own problem. As a toddler I experienced Eczema which would appear in the inside of my arms, behind my knees and around my neck.
GP’s provided Sudacream, E45 and a thick greasy ointment to use before bath-time. All options failed, the Eczema was spreading so my parents made an appointment with Chinese Herbal Doctors in Central London. A treatment plan was created and by the time I started Primary School all the eczema had cleared up.
Later in my life, as a Teenager and into my 20’s Eczema would re-appear, sometimes triggered by hormonal changes, sometimes when I would go through stressful moments.
Despite knowing my skin is Sensitive and Eczema prone, I dropped the ball many times because I wanted to use brands that was marketed at me. It was only until my 30’s that I really started to pay attention to the products and ingredients I was putting on my skin.
In 2014 my sister Bishara heavily invested in buying independent Natural haircare brands and the spin-off of that was that she started making her own oil mixes to encourage healthy hair growth.
Since making my first batch – a body butter. It ignited something in me that was dormant, I have always been an advocate for DIY life but making organic skin food felt completely different from when I made my first bomber jacket.
I was happy making products just for my own personal use and family, that was until I began gifting little pots to friends- many of which had similar skin problems to mine. It turned out that most people:
1) have allergies (I also have a Nut allergy so I will never use Nut oils in any of my formulations).
2) do not know what kind of skin type they have and do not understand products well enough to decide on which ones are suit them.
3) believe in myths about skincare and have complicated skincare routines.
I discovered that no matter the issue my friends had, from Acne-prone skin to Psoriasis my original formula was kind to their skin. It inspired me to learn more about skin in general - we know it is the largest organ on our body, so why do we so often neglect it. I was also curious about the effects different ingredients have on the skin (short and long term).
In 2019, I dug deeper and decided to pursue it professionally. I started an Organic Skincare course and in 2020 with COVID-19 keeping everyone indoors I enrolled onto a Herbalist course which really helped to elevate my existing formulations. After-all it was the Chinese Herbal Medicine that healed the Eczema I had as a child, and although I am nowhere near treating patients yet, I do think it is amazing how life makes you go full circle at times.
What you can expect from GLITHENING...
Transparent labelling, ingredient purity and an environmentally conscious ethos is at the core. From sourcing to hand-making each pot per order.
I am committed to providing you with unparalleled skincare experiences and impressive results that address the needs of sensitive, dehydrated, dull, uneven and tired-looking skin.
Peace, Love & Power to the People,
Zahra Swanzy x